Portfolio

Smith Abstract & Title LLC

Target Audience:

Community-focused adults who value trust and expertise from a locally owned business.

Project Goals:

The project established Smith Abstract & Title LLC’s first complete brand and web presence.

Full Brand System with copywriting
Modern design with traditional touches
Clear contact access and weather updates
Simple and easy for clients to use

Business Card Iterations1 Smith Abstract-05

Smith Abstract & Title LLC

Target Audience:

Community-focused adults who value trust and expertise from a locally owned business.

Project Goals:

The project established Smith Abstract & Title LLC’s first complete brand and web presence.

Full Brand System with copywriting
Modern design with traditional touches
Clear contact access and weather updates
Simple and easy for clients to use

Fresh Fare Farms

Meal Delivery Service

Target Audience:

Socially conscious college students and young adult professionals seeking convenient, healthy meal solutions.

Project Goals:

Instagram ad and flyer
Reach a younger demographic
Increase brand awareness across digital and print media
Promote sustainable, diverse, and community-focused values
Create a bold, fresh, and authentic campaign

Fresh Fare Farms

Meal Delivery Service

Target Audience:

Socially conscious college students and young adult professionals seeking convenient, healthy meal solutions.

Project Goals:

Instagram ad and flyer
Reach a younger demographic
Increase brand awareness across digital and print media
Promote sustainable, diverse, and community-focused values
Create a bold, fresh, and authentic campaign

Sophia Dowdy

Hair Stylist

Target Audience:

Women seeking a versatile hairstylist who specializes in both bold color services and natural, neutral looks.

Project Goals:

Logo and Business Card
Increase visibility within the salon
Reflect versatility through both color and neutral aesthetics
Create a clean and recognizable business card using purple and green tones

Sophia Dowdy

Hair Stylist

Target Audience:

Women seeking a versatile hairstylist who specializes in both bold color services and natural, neutral looks.

Project Goals:

Logo and Business Card
Increase visibility within the salon
Reflect versatility through both color and neutral aesthetics
Create a clean and recognizable business card using purple and green tones

Full Color Logo

Black Logo

White Logo

After Hours by Nova

Target Audience:

Young listeners interested in futuristic pop and electronic music with bold, visually immersive branding.

Project Goals

Album Cover, Logo, and Magazine Ad
Create a cohesive music campaign identity
Blue and white visuals inspired by nightlife aesthetics
Recognizable branding through typography and visual style
Bold, cinematic, and eye-catching promotional design

Main White Logo

Black Logo

After Hours by Nova

Target Audience:

Young listeners interested in futuristic pop and electronic music with bold, visually immersive branding.

Project Goals

Album Cover, Logo, and Magazine Ad
Create a cohesive music campaign identity
Blue and white visuals inspired by nightlife aesthetics
Recognizable branding through typography and visual style
Bold, cinematic, and eye-catching promotional design